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Alina Ali

Alina Ali grew up in Dubai and has spent the last ten years watching the UAE's fashion and lifestyle scene transform into one of the most dynamic in the world. As a writer, she was documenting UAE sneaker culture, high fashion, and luxury lifestyle before most outlets realised it was worth covering. She joined What's Hot in UAE as Fashion, Lifestyle & Sneaker Culture Writer after years of running her own fashion blog and building a following among Dubai's style community. Her network includes boutique owners, brand representatives, stylists and resellers across the UAE — which means her release guides, stockist lists, and fashion coverage are sourced from people with actual access, not copied from brand press kits. Alina covers everything from Nike and Jordan regional exclusives to high fashion, couture, luxury brands, beauty, and the UAE's homegrown streetwear labels making noise internationally. Lifestyle at What's Hot in UAE is her domain — and that means anything fashion, from the runway to the street. She is based in Dubai Marina and collects Air Maxes. Follow Alina's work on Muck Rack , Substack , Vocal , and Medium .

A man in a gray suit and blue polka dot tie waves with his right hand. The background features a blurry pink and red floral arrangement.
Lifestyle

The Complete History of Valentino: The Untold Story of a Fashion Empire

When Julia Roberts ascended the stage to accept her Oscar in 2001, her black and white velvet gown wasn’t just a dress; it was a moment. That vintage Valentino creation instantly became one of the most iconic red-carpet looks of all time, a sign of a fashion house a byword for timeless elegance and breathtaking…

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Two men in black suits and glasses stand in front of a backdrop with repeated text "WHAT'S HOT IN UAE" and images of the UAE flag.
Lifestyle

Dolce & Gabbana History: The Brand, Controversies and 2026 Change

Dolce & Gabbana is an Italian luxury house founded by designers Domenico Dolce and Stefano Gabbana, whose first runway collection appeared in Milan in 1985. Its history is not a neat rise from small studio to global fame. The same brand that made Sicilian black lace, corsetry and leopard print instantly recognisable has repeatedly damaged…

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A hand holding a steaming glass of golden turmeric and ginger shot on a wooden table, surrounded by fresh ginger, turmeric root, and whole black peppercorns.
Health & Fitness

5 Science-Backed Ginger Shot Benefits: An Evidence-Based Guide

You’ve seen them on TikTok and Instagram: vibrant, potent-looking ginger shots downed in one gulp, promising to wipe out an oncoming cold, cure bloating, and soothe aches and pains. But in a world of wellness fads, it’s natural to ask: Are these spicy elixirs a legitimate herbal remedy, or are they just too good to…

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A promotional image for "Space Jam" featuring a cartoon character, a person in a basketball jersey, and a close-up of a black and white basketball shoe with a red logo, set against a background with the text "What's Hot in UAE."
Sneakers

Air Jordan 9 Space Jam: Everything We Know About the Fall 2026 Release

Jordan Brand still hasn’t made it official, but retailer sightings have narrowed the window: the Air Jordan 9 Space Jam (SKU HV4794-106) was originally pencilled in for August 29, 2026, then pushed to September 19, 2026 according to the latest retailer listings. Either way, it lands this fall to mark the 30th anniversary of the…

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A hand pours sugar from a red soda can into a tall glass, overfilling it with sugar and spilling onto a dark background.
Health & Fitness

UAE Sugar Tax: New Beverage Rules Take Effect in January 2026

The UAE sugar tax is about to get smarter. From 1 January 2026, the country shifts from a blunt, flat-rate excise system to a tiered model that actually looks at what’s inside the bottle. More sugar means more tax. Less sugar means less tax. It’s that simple, and it’s long overdue. This isn’t just bureaucratic…

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A white sneaker with red accents on the toe and heel, green detail near the ankle, and gold eyelets, set against a black background with the text "WHAT'S HOT IN UAE."
Sneakers

Jordan Brand Honors Lucha Libre with El Vuelo Collection

On 20 September 2025, Jordan Brand released its El Vuelo footwear collection, a tribute to Mexico’s lively Lucha Libre culture. The collection creates an authentic connection between sneaker enthusiasts and wrestling fans worldwide, blending Michael Jordan’s legacy of flight with the artistry of luchadores. A Cultural Celebration The El Vuelo collection embodies the bravery, skill,…

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Four people are standing in front of a metal shutter, wearing BAPE clothes featuring "Comme des Garçons" and stylized face designs. The person in the foreground has blurred features and a grey sweater, while others wear a varsity jacket, oversized t-shirts, and casual pants.
Lifestyle

BAPE COMME des GARÇONS Osaka

BAPE COMME des GARÇONS Osaka is the latest instalment in an ongoing, semi-secret collaboration between the two Japanese houses that has quietly recurred since 2020 – most recently with a fresh capsule in April 2026 – and it’s still causing quite the stir in fashion circles. Two Japanese powerhouses have joined forces again, creating something…

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A luxurious gold watch with a detailed face showing a moon phase indicator and multiple dials, featuring a link bracelet and an engraved clasp.
Lifestyle

Audemars Piguet – 150th Anniversary Special Editions

The Swiss watchmaking giant marks a historic milestone. Audemars Piguet celebrates its 150th anniversary with new perpetual calendars and flying tourbillons, expanding its two flagship collections — the Royal Oak and Code 11.59. This landmark release underscores AP’s enduring legacy of innovation, fine finishing, and bold design. A milestone year for Audemars Piguet Founded in…

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A sneaker with a beige and white body, red swoosh logo, and red pull tabs, displayed on a round table against a dark background. Tom Sachs Mars Yard 3.0
Sneakers

Nike Tom Sachs Mars Yard 3.0

The Tom Sachs Mars Yard 3.0 (SKU DA6676-100) released globally on 19 September 2025 at $275 (roughly AED 1,010), following a limited I.S.R.U. drop through Tom Sachs’ own channel two weeks earlier. It respects craft over noise, blending Studio discipline with real-world utility rather than gallery-piece precocity — the same logic that has driven the…

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Six gray injectable pens with purple caps labeled "Mounjaro," each indicating different dosage strengths ranging from 2.5 mg to 15 mg.
Health & Fitness

Mounjaro Weight Loss Results: Revolutionary Treatment Success in UAE

Mounjaro weight loss results demonstrate unprecedented effectiveness with 20% average weight reduction over 72 weeks. This breakthrough medication outperforms leading alternatives whilst offering genuine hope for UAE residents struggling with obesity-related health challenges. Medical supervision remains absolutely essential for optimal outcomes and comprehensive safety monitoring. The tirzepatide compound targets dual hormone pathways regulating blood sugar…

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A high-top white shoe from Fear of God displayed on a soft gradient background with the brand name written in large black letters.
Sneakers

Jerry Lorenzo Ends The adidas Fear Of God Partnership With A Bang

It’s official: one of streetwear’s most celebrated partnerships has run its course. Jerry Lorenzo, the visionary behind Fear Of God, confirmed in a December 2025 interview that his Fear Of God Athletics collaboration with adidas will officially wrap up after the Holiday 2025 season, with industry sources confirming that there will be no contract renewal.…

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A group of five people posing in front of a city skyline and palm trees at sunset. The central figure wears a blue cap and T-shirt, surrounded by two women and two men, one in a leather jacket and another in a red sports jersey.
Lifestyle

25 MENA Influencers to Know in 2026: An Editorial Shortlist

Who are the top MENA influencers in 2026? There is no defensible single ranking that compares a footballer, beauty founder, musician, gamer and family creator on one scale. This guide therefore presents 25 notable profiles in alphabetical order, with their main market, niche, platform and the reason each may matter to a reader or brand.…

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