Pharrell’s Superstar 92, also called Double Wide, launched on 1 March 2025 at a stated US$200. The adidas announcement identifies Clipse—Pusha T and Malice—as the campaign duo, photographed in Virginia Beach. This is a bulkier reinterpretation of the shell-toe, with ankle padding and snowboard-boot-inspired proportions. Our view is that its larger shape is the reason…
Pharrell’s Superstar 92, also called Double Wide, launched on 1 March 2025 at a stated US$200. The adidas announcement identifies Clipse—Pusha T and Malice—as the campaign duo, photographed in Virginia Beach. This is a bulkier reinterpretation of the shell-toe, with ankle padding and snowboard-boot-inspired proportions. Our view is that its larger shape is the reason to consider it, rather than expect an ordinary slim Superstar with a premium label.
Quick Facts
| Detail | Information |
|---|---|
| Shoe | Pharrell Williams x adidas Superstar 92 |
| Campaign | Fronted by Clipse: Pusha T and Malice |
| Design | Pharrell’s premium, considered reinterpretation of the classic shell-toe |
| Where to buy (UAE) | Verify a current exact-model regional or imported offer |
Why It Matters
The adidas launch account connects the design and campaign with Pharrell’s Virginia roots. VIRGINIA appears on the tongue, while black and white were the announced launch colours. The larger sole and padded proportions make it a deliberate styling choice. Try the actual pair if you usually prefer a lower-profile shoe; a familiar Superstar name does not guarantee identical fit.
Where to Buy in the UAE
For a UAE purchase, check a current exact-product offer for Superstar 92 rather than assume every adidas shop or Level Shoes carries it. The US$200 figure is launch context, not an AED retail price. Confirm size, delivery and returns on the selected listing. For physical shopping routes, use our Dubai sneaker store guide and ask about the exact model before visiting.
Frequently Asked Questions
What is the Pharrell Superstar?
The Superstar 92 / Double Wide, a bulkier shell-toe reinterpretation with padded, snowboard-boot-inspired proportions.
Who is in the campaign?
Clipse—Pusha T and Malice—front the campaign photographed in Virginia Beach.
Where can I buy it in the UAE?
Check an actual exact-model regional or imported offer. No blanket stock at every adidas shop or Level Shoes is established here.
Is the Superstar a good everyday shoe?
Try this specific Superstar 92: its bulkier shape differs from a classic slim Superstar, so a familiar name does not establish your fit or comfort.
Why is the Superstar so iconic?
Its basketball and music history helps explain the shell-toe’s recognition; this edition adds Pharrell’s Virginia and 1990s design references.
Will it sell out?
The original launch is past. Check current exact-size stock rather than assume an instant sell-out or guaranteed resale premium.
Availability and pricing vary and change frequently. Check adidas channels for the latest.



