What’s Hot in UAE is brought to life by a passionate editorial team of writers, editors, cultural curators, and media strategists who live and breathe the UAE lifestyle. From the high-energy nightlife of Dubai to the serene retreats of Fujairah, we cover it all — with insight, originality, and zero fluff.
Who We Are
Our editorial crew is based across the UAE, including Dubai, Abu Dhabi, Sharjah and beyond. Each member brings a unique background — some are lifestyle journalists, others are DJs, nightlife insiders, wellness experts, fashion editors or tech analysts. Collectively, we’re united by one thing: a deep love for the UAE and a sharp eye for what’s genuinely worth your time.
We’re not just content creators — we’re actual residents of the UAE who are tapped into the latest drops, grand openings, hidden gems, trending stories and local secrets that make this place special.
What We Do
We report, curate and write original stories covering the very best of the Emirates. Whether it’s breaking down the most anticipated music festival, decoding the latest sneaker collab, reviewing a new restaurant in DIFC, or revealing what influencers are really doing in Abu Dhabi, we’re on it.
Our team handles:
- Cultural reporting from across the UAE
- First-hand nightlife reviews and insider previews
- Exclusive interviews and celebrity spotting
- Business, tech, and crypto developments that matter
- Fashion and style updates with global and local relevance
- Wellness trends, health insights, and biohacking tips
Everything is written for smart, curious readers who want more than just PR fluff or AI-generated listicles.
Our Mission
To deliver stories that help you live better in the UAE — whether that means knowing what event to hit this weekend, how to elevate your fashion game, or how to understand the crypto wave sweeping Dubai.
We’re not here to sell you a dream. We’re here to show you what’s hot — and how to get access to it.

Why Trust Us
Every article on What’s Hot in UAE is written, researched, and reviewed by real people. No ghostwriting, no fake names, no filler. We write with intent, we optimise for discoverability, and we uphold transparency across every post.
We also follow Google’s E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness) principles. That means:
- Original writing from UAE-based contributors
- Credible sourcing and fact-checking
- No deceptive clickbait
- Author bylines and real editorial ownership
Want to Pitch Us?
We welcome collaboration. Whether you’re a brand looking to launch, an artist with a bold vision, or a venue making noise in the nightlife scene, we’re listening.
Contact the Editorial Team directly:
📩 office@thecreativeoneagency.com
Or head over to our Contact Page to drop us a message.