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The What's Hot in UAE guide

Sneakers

Release dates, reviews, and the UAE sneaker scene in one place. About this section

Release dates, reviews, and the UAE sneaker scene in one place. From hyped drops and Air Jordan restocks to limited collabs and the region's growing collector community, What's Hot in UAE covers the trainers worth knowing about. Whether you're chasing a cop or just staying across what's dropping, this is the section for it — written for people who actually care about what's on their feet.

127 stories in this category
A high-top white shoe from Fear of God displayed on a soft gradient background with the brand name written in large black letters.
Sneakers

Jerry Lorenzo Ends The adidas Fear Of God Partnership With A Bang

It’s official: one of streetwear’s most celebrated partnerships has run its course. Jerry Lorenzo, the visionary behind Fear Of God, confirmed in a December 2025 interview that his Fear Of God Athletics collaboration with adidas will officially wrap up after the Holiday 2025 season, with industry sources confirming that there will be no contract renewal.…

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A pair of colorful sneakers with a pink, purple, and orange design, worn with brown socks and visible tattoos on the legs.
Sneakers

Action Bronson New Balance 992 Cosmic Rose Teases Sneakerheads

Action Bronson turned up to the Caught Stealing red carpet in a pair of unreleased New Balance 992s, and the internet noticed before any press release did. That impromptu debut is now history: the pair released officially on 22 October 2025 under the name “Digitalis Purpurea” (SKU U992AC1) — sneaker media had been calling it…

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A collage of three pairs of Adidas Gazelle sneakers in different colorways: light grey with teal stripes, pink with white stripes, and bright yellow with black stripes, displayed on various outdoor surfaces.
Sneakers

Adidas Back to School: Classics Reimagined for a Fresh Start

“Did summer even happen?” As the heat begins to fade and alarm clocks slowly reclaim their place from beach playlists, there’s no denying it — the academic year is around the corner. But just because holiday vibes are winding down doesn’t mean your sense of style should follow suit. With adidas stepping up once again,…

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A yellow sneaker with black abstract splatter and swirl patterns on a patterned background featuring repeated text "What's Hot UAE" and small UAE flags.
Sneakers

SR Studio Sets On The Authentic 44 And Old Skool 36 For Next Vans Capsule

Vans OTW’s latest creative capsule dives deep into gritty, post-industrial textures as SR Studio returns for the third chapter in its boundary-pushing collaboration. Arriving just in time for Fall 2025, the upcoming collection sees the Authentic 44 and Old Skool 36 silhouettes reworked through Sterling Ruby’s artistic lens, bringing back that iconic blend of high-visibility…

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A stylish Nike sneaker displayed against a dark background, featuring a gradient color scheme of purple and black with illuminated pink accents in the sole.
Sneakers

Nike Vomero Premium – More Cushion For The Pushing

In today’s running world, thicker isn’t just louder — it’s smarter. Nike has fully embraced the chunky, hyper-cushioned aesthetic and turned it into performance-driven art with the launch of the Nike Vomero Premium. This isn’t just another running shoe; it’s a bold expression of engineering, comfort, and nostalgia packaged into a high-stack silhouette that demands…

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A person sitting among shelves filled with various white sneakers featuring blue stripes, holding a pair of these sneakers, with a neutral expression.
Sneakers

Oasis x Adidas: The “Original Forever” Revolution Has Begun

In a move that’s set the internet buzzing, adidas and Oasis, known collectively as Oasis x Adidas, have officially joined forces for the “Original Forever” campaign — a celebration of the duo’s shared 30-year cultural legacy. The Oasis x Adidas partnership also launches the “Oasis Live ’25” apparel collection, timed perfectly with the band’s upcoming…

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A pair of white sneakers featuring a sleek design with textured detailing, a perforated leather upper, and a visible air cushioning system in the sole.
Sneakers

Official Images Of The Air Jordan 3 ‘Pure Money’

The official images of the Air Jordan 3 ‘Pure Money’ did the rounds ahead of release — the pair has been out since early July. Released on 3 July 2025, this clean white silhouette landed for Jordan Brand right after the reissue of its darker sibling—the ‘Black Cat’. JD Sports has revealed a crystal-clear view…

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A LEGO set box featuring a basketball theme, showcasing a blue and white assembly with a basketball, a shoe, and the text "DUNK" in large letters. The box includes diagrams for assembly and branded logos for LEGO and Nike, along with the text "WHATS HOT IN UAE" on the top right.
Sneakers

The LEGO Nike Dunk Set Drops July 1st: Here’s Everything You Need to Know

For once, these are some sneaker bricks you definitely can’t pass up. The LEGO Nike Dunk Set is officially here, and it’s bringing together two titans of creativity—LEGO and Nike—for one of the most hyped collectible launches of 2024. Combining the cultural iconography of sneakers with the hands-on joy of LEGO building, this 1,180-piece LEGO…

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A pair of vibrant green and beige sneakers with floral embroidery and red accents, featuring the Adidas logo and brown soles, displayed against a background of colorful floral artwork.
Sneakers

UnheardOf x adidas Rivalry Lo “Grandma’s Couch 2”

In an era where sneaker collaborations often feel like carbon-copy marketing rollouts, the UnheardOf x adidas Rivalry Lo “Grandma’s Couch 2” breaks the mould — not just with bold design choices, but with a deeply personal narrative that resonates far beyond the sneaker community. Set to release on 10 May 2025, this limited-edition drop celebrates…

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