Drake drops his new single ‘Quebec’ and a suite of ‘FOMO’ music videos on YouTube. Discover the full tracklist and the luxury details in the new visuals.
Key Takeaways
- Drake released his single ‘Quebec’ along with music videos for the ‘FOMO’ project, but many tracks are not yet on streaming platforms.
- The fragmented rollout encourages viewers to engage with the visuals on YouTube while waiting for audio releases.
- The music videos showcase collaborations and solo tracks, offering a mix of energies and visual storytelling.
- Drake’s approach emphasizes visuals first, creating a cinematic experience and controlling the narrative around his music.
- Fans should keep checking Drake’s YouTube channel for updates, as streaming versions of the tracks will follow visual releases.
Drake has released his new single ‘Quebec’, a chilled, atmospheric track, alongside standalone music videos from his ‘FOMO’ short film project. While the visuals are live on YouTube, many accompanying tracks have yet to hit major streaming platforms.
This fragmented rollout creates a gap between seeing the art and owning the audio. You can watch the vision on YouTube, but you cannot add every track to your Spotify or Apple Music playlist yet.
The ‘Quebec’ single serves as the anchor. The FOMO visuals are separate cuts from a larger short film, broken down into individual clips.
By keeping certain tracks off streaming, he maintains exclusivity. You have to visit his channel to get the full experience.
FOMO music videos
The YouTube release features collaborative and solo visuals. Collaborative tracks include ‘I’m Spent’ (Loe Shimmy), ‘Outside Tweaking’ (Stunna Sandy), ‘True Bestie’ (Iconic Savvy), and ‘Cheetah Print’ (Sexyy Red). Solo videos include ‘White Bone’, ‘Princess’, ‘Hoe Phase’, ‘New Bestie’, ‘Road Trips’, and an extended ‘Classic’.
These are segments extracted from the FOMO project. Each functions as a snapshot of a specific collaboration or a solo mood.
Sexyy Red on ‘Cheetah Print’ brings a different energy to the batch, contrasting with the subdued tones of the solo work. Loe Shimmy and Stunna Sandy add grit to the collection.
The extended version of ‘Classic’ gives more room for visual storytelling. It rewards viewers who have been tracking the short film’s teasers.
Chrome Hearts and Richard Mille
In the ‘Quebec’ visual, Drake provides an intimate look at his Toronto estate. The video showcases a collection of Chrome Hearts pieces, Richard Mille watches, iced-out jewellery, custom Western boots, and his personal car collection.
He displays these pieces as artifacts. The focus on Chrome Hearts is a nod to a brand that has become a uniform for the hip-hop elite.
The Richard Mille watches are front and centre. These are high-value assets. The visual emphasises the weight of the iced-out chains and the precision of the jewellery.
Custom Western boots add a layer of eccentricity to the luxury. The car collection serves as the backdrop, grounding the wealth in something tangible.
The Toronto estate is a character in the video. The way he moves through the space suggests a level of comfort that comes with total ownership of the environment.
The visual-first approach
Drake is controlling the narrative through atmosphere. By dropping visuals on YouTube before the audio hits Spotify, he forces engagement and builds a cinematic world around the music.
The crowd wants the image that goes with the beat. When a track is tied to a high-end visual, it feels like an event.
This strategy shifts the power. Instead of chasing the streaming algorithm, Drake makes the algorithm chase him. He forces the audience to move to a platform where he controls the entire frame.
‘Quebec’ is designed for a specific time of night. In a club setting, this is the early evening sound. It is the music that plays while people are arriving, sipping drinks and settling in. It sets the mood.
By leading with the visuals, he ensures the mood is established before the first note hits a speaker. He is selling a lifestyle, and the music is the soundtrack.
He is bridging the gap between a music video and a short film.
How to stream the new Drake visuals
To watch the music videos and listen to ‘Quebec’, head to Drake’s official YouTube channel. If you are looking for the tracks featuring Don Toliver or Yeat, you will need to wait for their official release on Spotify or Apple Music.
The YouTube channel is the only place to see the FOMO segments in their standalone form. This is where the ‘Quebec’ visual and the collaborator clips live.
The Don Toliver and Yeat tracks were teased, but they are not yet available for general streaming. You can see them, but you cannot loop them on your own devices.
Check the official channel regularly. Streaming versions usually follow the visual hype.
