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Steph Curry Reclaims the “Alien” Title with the UA Curry 12 “Extraterrestrial”

Victor Wembanyama might now be basketball’s “Alien,” but Steph Curry’s otherworldly skills redefined the sport long before. Known for his jaw-dropping 40-foot three-pointers and gravity-defying shots, Curry’s unparalleled talent reshaped the game entirely. As the Golden State Warriors ignite their 2024-25 season with a blazing start, the Baby-Faced Assassin seems ready to spearhead their journey toward a potential fifth championship. Under Armour supports this mission with its latest launch: the UA Curry 12 “Extraterrestrial.”

A Cosmic Tribute to a Basketball Legend

The UA Curry 12 “Extraterrestrial” is more than just a sneaker—it’s a bold statement. Drawing inspiration from the classic “little green men” archetype, this release features a striking neon green upper that commands attention. The design doesn’t stop there. A futuristic blend of dark green and black on the heel clip and midsole plate evokes images of flying saucers and otherworldly technology. These elements harmoniously maintain an intergalactic theme while adding layers of depth to the aesthetic.

Additional touches of jet black on the forefoot, tongue, heel, and interior enhance the overall design, creating a fitting homage to a player whose skillset remains out of this world. The UA Curry 12 “Extraterrestrial” is a perfect tribute to a basketball icon whose game continues to defy logic and redefine excellence.

Extraterrestrial

Release Details and Availability

Under Armour has officially announced the UA Curry 12 “Extraterrestrial” will launch on 13th December, retailing for 514aed. Fans can grab a pair through UnderArmour.com or partnering retailers, including prominent stockists such as Dick’s Sporting Goods and Hibbett Sports. The excitement doesn’t end there—grade school and preschool sizing will also be available, making this release accessible to all fans of Steph Curry’s groundbreaking basketball legacy.

For those eager to secure a pair, be prepared for a fast sell-out. Limited editions of Curry’s signature sneakers often disappear quickly due to high demand from fans and collectors alike. Mark your calendars and keep an eye on the release platforms to avoid disappointment.

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Extraterrestrial

What Sets the UA Curry 12 Apart

The UA Curry 12 “Extraterrestrial” is not just about aesthetics. The design incorporates advanced technology to support performance on the court. From its lightweight material to its exceptional cushioning, every detail aims to enhance speed, agility, and comfort. These innovations ensure players of all levels can emulate Curry’s style while enjoying optimal performance.

Moreover, the shoe’s unique intergalactic theme isn’t just a design gimmick—it symbolises Curry’s unmatched influence on the game. By stepping onto the court in the Curry 12 “Extraterrestrial,” players channel the spirit of a basketball legend who continues to break boundaries and inspire generations.

Extraterrestrial

Curry’s Legacy and the Alien Moniker

While Wembanyama’s towering height and remarkable skills have earned him the “Alien” nickname, Curry’s legacy reminds fans of the original extraterrestrial talent. His ability to hit seemingly impossible shots from almost anywhere on the court revolutionised basketball, forcing teams to rethink their strategies and adapt to a new era of long-range shooting.

Curry’s influence extends beyond the court. His partnership with Under Armour has consistently delivered innovative footwear that balances style and performance. The Curry 12 “Extraterrestrial” is a testament to this collaboration, showcasing the perfect blend of Curry’s personality and Under Armour’s cutting-edge technology.

A Sneaker for Fans and Collectors Alike

The UA Curry 12 “Extraterrestrial” is more than just a basketball shoe—it’s a collector’s item. With its futuristic design and connection to one of the greatest players in basketball history, this sneaker is bound to resonate with fans and collectors alike. Its availability in various sizes ensures that everyone, from young fans dreaming of NBA stardom to seasoned collectors, can be part of this unique release.

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Extraterrestrial

The Future of Curry’s Legacy

As the Warriors chase another championship, Curry continues to solidify his place among the greatest players in NBA history. The UA Curry 12 “Extraterrestrial” celebrates not only his past achievements but also his ongoing journey. With each game, Curry proves that his talent is as extraordinary as ever, inspiring fans around the globe.

This sneaker is more than just footwear—it’s a symbol of Curry’s extraterrestrial abilities and his enduring impact on basketball. Whether you’re a die-hard fan, a collector, or simply a lover of innovative design, the UA Curry 12 “Extraterrestrial” is a must-have addition to your collection.

Extraterrestrial

Where to Buy

Don’t miss out on this intergalactic release. The UA Curry 12 “Extraterrestrial” drops on 13th December at UnderArmour.com and select retailers, including Dick’s Sporting Goods and Hibbett Sports. Grade school and preschool sizes will also be available, ensuring everyone can join in celebrating the legacy of Steph Curry.

Read more about the latest trends and releases at What’s Hot in UAE.

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Lifestyle

adidas ZPONGE: A Game-Changer in Cushioning Technology

adidas, renowned for revolutionising the footwear industry, is at it again with the introduction of its latest innovation—the adidas ZPONGE. Following the monumental success of BOOST and 4D technologies, the Three Stripes is breaking new ground with a midsole inspired by the biology of sea sponges. This cutting-edge design promises to redefine comfort and performance in athletic footwear.

Nature-Inspired Innovation

The adidas ZPONGE takes a leap forward by looking to nature for inspiration. The midsole’s engineered open-cell structure mimics the highly compressional properties of real sponges, offering a unique blend of support and comfort. Designed without a uniform pattern, the structure allows for unparalleled adaptability and shock absorption, making it ideal for a range of activities—from running to casual wear.

Importantly, adidas ensures sustainability remains a priority. No sponges were harmed in the creation of this innovative shoe, making it both environmentally friendly and technologically advanced.

adidas ZPONGE

Classic Meets Futuristic

While the midsole represents a bold step into the future, the upper half of the ZPONGE pays homage to adidas’ rich heritage in track footwear. Featuring a nylon upper, it delivers durability and breathability, with extra padding around the heel and collar areas for enhanced comfort. This combination of old-school style and next-gen technology creates a shoe that’s as stylish as it is functional.

Colourways and Release Details

The adidas ZPONGE made its debut in a limited-edition black colourway, which quickly caught the attention of sneaker enthusiasts worldwide. Building on this momentum, adidas is set to release two additional colourways on 19th December 2024 in Europe:

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  • Ice Yellow and Focus Blue: A vibrant pairing that’s perfect for those who like to stand out.
  • Blue and Wonder Mauve: A subtler, yet equally striking, option for a more understated look.
adidas ZPONGE

Price and Availability

The adidas ZPONGE will retail for approximately AED 480 (converted from $130). With its combination of innovative technology and eye-catching aesthetics, the ZPONGE is expected to be a hit among both athletes and casual wearers. Be sure to mark your calendars for the release date, as these are bound to sell out quickly.

Why ZPONGE Matters

adidas has a history of setting benchmarks in footwear technology, and the ZPONGE is no exception. By drawing from the natural world, this shoe not only delivers exceptional performance but also aligns with growing consumer demand for sustainable and innovative products. Whether you’re looking to up your athletic game or simply step out in style, the adidas ZPONGE has something to offer.

adidas ZPONGE

Final Thoughts

As adidas continues to push the boundaries of what’s possible in footwear, the ZPONGE is a testament to the brand’s commitment to innovation and sustainability. Combining nature-inspired technology with classic design elements, this shoe is set to make waves in the industry.

Don’t miss your chance to experience the future of footwear. Stay tuned for the official release and get ready to redefine your idea of comfort and performance.

Read more in our online magazine: 😎
whatshotinuae.com

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Lifestyle

Art Meets Fashion: Immersive Installations at Dubai’s Luxury Malls

Dubai’s luxury malls have become more than just shopping destinations; they are immersive art and fashion hubs, merging high fashion with stunning artistic displays. This fusion creates a unique shopping experience, offering visitors a vibrant and sensory feast. From innovative digital art spaces to high-fashion collaborations, Dubai is redefining the intersection of art and commerce. Art Meets Fashion.

Art Meets Fashion

ARTE MUSEUM DUBAI: A Visual Spectacle

One of the most prominent examples of this blend is the ARTE MUSEUM DUBAI, situated on the second floor of The Dubai Mall, opposite Galeries Lafayette. Spanning an impressive 30,000 square feet, the museum features 14 thematic zones inspired by ‘Eternal Nature’. Visitors are immersed in breathtaking visuals, synchronised sounds, and curated fragrances, making it a fully immersive experience that harmonises perfectly with the mall’s luxury shopping vibe.

This digital art museum offers a refreshing break for shoppers, where they can explore vivid artistic interpretations before returning to the world of high fashion.

Infinity des Lumières: Art Comes to Life

Infinity des Lumières, also located in The Dubai Mall, is another masterpiece of digital art. This centrepiece of innovation utilises 130 projectors and over 3,000 HD moving images to bring iconic and contemporary art to life. Visitors can enjoy immersive exhibitions that act as a stunning backdrop to the high-end boutiques in the vicinity.

The synergy between the dynamic visuals and the luxury fashion environment creates an unforgettable sensory experience for art lovers and fashion enthusiasts alike.

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Fashion Avenue: High-Fashion Meets Creativity

Fashion Avenue in The Dubai Mall is synonymous with luxury but also stands as a canvas for creative expression. Many designer brands collaborate with artists to produce limited-edition collections and transform their store interiors into works of art. These collaborations elevate shopping into an artistic journey, turning high fashion into wearable masterpieces.

Shoppers wandering through Fashion Avenue are treated to an array of visually captivating displays that blend elegance with artistry, offering an experience that transcends traditional retail.

Art Meets Fashion

AYA Universe: A New Dimension of Immersion

Located at WAFI City Mall, AYA Universe offers a completely different kind of immersive experience. Spread over 40,000 square feet, the venue features 12 unique zones, each filled with mesmerising soundscapes, captivating lights, and graphic art installations. This Instagram-worthy destination appeals to those seeking inspiration or simply an unforgettable visual journey.

AYA Universe bridges the gap between immersive art and luxury shopping, making it a must-visit for those who appreciate innovation in design and aesthetics.

The Future of Shopping in Dubai

The integration of art and fashion in Dubai’s luxury malls is setting new benchmarks for the retail landscape. These immersive installations not only elevate the aesthetic appeal but also create a multisensory experience that draws shoppers and art enthusiasts from around the world. Whether it’s the digital spectacles of Infinity des Lumières or the creative collaborations at Fashion Avenue, Dubai’s luxury malls are redefining how we perceive shopping.

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Art Meets Fashion

Art Meets Fashion

With a commitment to innovation and creativity, Dubai continues to lead the way in blending culture and commerce. The unique experiences offered at these malls ensure that shopping in Dubai is not just an activity but an artful journey.

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Lifestyle

Women in Sneakers: Breaking Gender Norms in the UAE

In the United Arab Emirates (UAE), a new wave of female sneaker enthusiasts, or sneakerheads, is shaking up a traditionally male-dominated industry. These women are redefining sneaker culture, proving that style and passion for kicks know no gender boundaries. By challenging stereotypes and carving out their space in the sneaker community, they are inspiring a shift in attitudes across the region.

Women in Sneakers

Trailblazing Female Sneakerheads in the UAE

The UAE has become home to a growing number of female sneakerheads who are making a name for themselves through creativity, innovation, and unapologetic love for sneakers:

Women in Sneakers

  • Tamila Kochkarova: A Dubai-based photographer and digital creative, Tamila is a prominent figure in the sneaker scene. She founded No Boys Allowed (NBA), a digital platform dedicated to showcasing female sneakerheads across the Arab world. Her efforts have created a supportive community that celebrates women’s contributions to sneaker culture, challenging the notion that sneakers are exclusively a man’s domain.

  • Hajar Al Tenaiji: An Emirati multidisciplinary designer, Hajar made waves by collaborating with Level Shoes and Dubai Culture on a campaign celebrating Emirati Women’s Day. Her work combines art, design, and fashion, reflecting the role of women in redefining sneaker culture in the UAE.
Women in Sneakers

  • Sarah Al Madani: Known for her entrepreneurial spirit, Sarah Al Madani is a fashion-forward Emirati who integrates sneakers into her versatile wardrobe. She has become a vocal advocate for breaking stereotypes and encourages women to embrace individuality through their choice of footwear.

The Evolution of Sneaker Culture in the UAE

Once a niche interest, sneaker culture in the UAE has evolved into a mainstream phenomenon, embraced by people of all genders. Sneakers have become more than just functional footwear; they are now symbols of identity, self-expression, and status. Female sneakerheads are increasingly making their mark by influencing trends and reshaping how the community perceives women in this space.

Women in Sneakers

The UAE’s sneaker scene is also driven by global trends, with local sneaker conventions and exclusive releases creating buzz among enthusiasts. Events like Sole DXB have played a pivotal role in fostering a vibrant sneaker culture. These gatherings bring together artists, designers, and collectors, providing female sneakerheads with a platform to shine.

Breaking Barriers and Building Communities

While the presence of women in sneaker culture is growing, challenges persist. Exclusive releases often cater to male sizes, and representation in marketing campaigns remains skewed. Despite these obstacles, initiatives like No Boys Allowed are bridging the gap by giving women a platform to connect, share their stories, and celebrate their love for sneakers.

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Women in Sneakers

Women in Sneakers

These communities are not just about style; they are about empowerment. Female sneakerheads in the UAE are showing that passion and knowledge can transcend outdated gender stereotypes, inspiring others to step boldly into the world of sneakers. Many of these women are also influencing brands to adopt more inclusive practices, such as expanding size ranges and featuring women in prominent marketing roles.

Why It Matters

The rise of female sneakerheads in the UAE highlights the region’s evolving cultural landscape. By stepping into a male-dominated industry, these women are breaking norms and opening doors for future generations. Their impact goes beyond sneakers; it’s about creating a more inclusive and diverse community where everyone’s voice can be heard.

Women in Sneakers

Women in Sneakers

Moreover, the influence of female sneakerheads extends beyond fashion. By embracing sneakers as a form of self-expression, they are challenging societal expectations and inspiring younger generations to pursue their passions, regardless of societal norms. Their stories serve as powerful reminders that barriers can be broken with creativity, resilience, and community support.


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