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The What's Hot in UAE guide

Sneakers

Release dates, reviews, and the UAE sneaker scene in one place. About this section

Release dates, reviews, and the UAE sneaker scene in one place. From hyped drops and Air Jordan restocks to limited collabs and the region's growing collector community, What's Hot in UAE covers the trainers worth knowing about. Whether you're chasing a cop or just staying across what's dropping, this is the section for it — written for people who actually care about what's on their feet.

127 stories in this category
A basketball player in a red jersey dribbling a ball, with two large white sneakers superimposed on either side of him.
Sneakers

Air Jordan 11 “Legend Blue” Drops December 14! ❄️

The Air Jordan 11 “Legend Blue” returned on December 14, 2024 in full-family sizing, and it sold out fast across UAE stockists over the holiday period. This retro brings back the original 1996 colourway, famously worn by Michael Jordan during the 1996 NBA All-Star Game — and unlike the 2001 and 2014 re-releases, this version…

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A pair of athletic shoes with a gray, black, and neon green color scheme, featuring a prominent Nike logo on the side. They are set against a bright green background, highlighting the vibrant design of the sneakers.
Sneakers

Nike Shocks With Air Max 90 “Volt” Colourway Release

The Nike Air Max 90 Drift “Light Army/Volt” — style code FB2877-301, and the pair most people just call the “Volt” — dropped in Holiday 2024 as the Air Max 90’s answer to the TPU-heavy Air Max Plus Drift. It swaps the Air Max 90’s usual leather-and-mesh upper for moulded synthetic panels, giving the 34-year-old…

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A sneaker designed with a Frankenstein theme is placed on a mossy forest floor, with a silhouette of a Frankenstein-like figure on the wall in the background.
Sneakers

Reebok’s Halloween ‘Boktober’ Collection

Reebok’s “Boktober” x Universal Monsters collection launched on 11 October 2024 — five silhouettes reworked around Dracula, Frankenstein, the Bride of Frankenstein, the Creature From the Black Lagoon and the Wolfman. It followed the earlier 2024 Reebok Alien collaboration, and confirmed Reebok is treating Universal’s horror catalogue as a recurring seasonal well rather than a…

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Two basketball players wearing yellow Lakers uniforms pose for photos; one is holding a basketball while the other stands with arms crossed.
Sneakers

LeBron and Bronny James Hit Lakers Media Day in New Nike LeBrons

This is what Bronny James’ rookie year alongside his father LeBron looked like at the start: October 2024, Lakers Media Day, the two of them in matching purple and gold with very different sneaker stories on their feet. Bronny went on to play 27 regular-season games for the Lakers in 2024-25 (2.3 points, 6.7 minutes…

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Pair of white high-top sneakers with blue and orange accents, featuring the word 'Ewing' and a basketball logo on the tongue, and an orange basketball keychain with the number 33 attached.
Sneakers

What Happened to Ewing Sneakers?

Ewing Athletics, founded by NBA legend Patrick Ewing in 1989, had a massive influence in the basketball and sneaker world during the 1990s. The brand was known for its high-top, chunky designs, specifically the Ewing 33 Hi. After dominating the market in the ’90s, the brand saw a decline in the 2000s as trends shifted…

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Pair of black and red sneakers featuring perforated design and visible air sole units, showcased against a dark gray background.
Sneakers

Jordan Cancels Retro Re-Issues for 2024

In September 2024, six Air Jordan Retros due for Q4 that year were quietly pulled from Jordan Brand’s release calendar — no official statement, just gaps where scheduled colourways used to be. At the time it read as a one-off correction. Looking back from 2026, it was the first visible sign of a much bigger…

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Black Nike logo with swoosh symbol on a grid background.
Sneakers

Just Do It. The History of Nike

Part of our complete guide to Sneakers in the UAE. Related: check our Best Sneaker Stores in Dubai (8 Verified Shops) for where to buy authentic releases and avoid fakes. Nike has become synonymous with performance, innovation, and style. Its rise to prominence is a story of grit, determination, and relentless innovation in the sportswear…

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A pair of white high-top sneakers with purple and teal accents, displayed against a solid purple background.
Sneakers

Air Jordan 5 “Grape” Coming back in 2025

The Air Jordan 5 “Grape” is making its highly anticipated comeback in 2025. Once again, it will take centre stage in the sneaker world. Originally released in 1990, this colorway quickly became one of the most iconic in the Air Jordan lineup. This is thanks to its bold design and unusual colour palette. Fans of…

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Three horror-themed Crocs designs featuring elements inspired by iconic horror movie characters. On the left, a pair of Crocs with a black and white splatter pattern with red accents is shown in front of a masked figure. In the center, another pair with green and red stripes, styled with a claw motif, is displayed with a figure having a scarred face and hat. On the right, Crocs with red and white accents, adorned with pom-poms, are pictured in front of a clown with distinctive makeup.
Sneakers

Crocs ‘Horror Pack’ Drops on Friday 13th

The Crocs ‘Horror Pack’ Drops on Friday 13th, September 2024. This collection is a must-have for both horror enthusiasts and Crocs fans. It features designs inspired by iconic horror characters in film history. These include Freddy Krueger, Jason Voorhees, and Pennywise the Clown, forming the spine of this Crocs Horror Pack. Related: check our Best…

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A pair of high-top sneakers in black and yellow with Nike logos and a distinctive logo on the tongue.
Sneakers

Nike Wu-Tang Dunks About to Drop

The legendary Wu-Tang Clan is making waves in the sneaker world once again as Nike prepares to re-release the highly coveted Nike Wu-Tang Dunks Highs this September 2024. This release marks a significant moment in sneaker culture. The Wu-Tang Dunk Highs are often regarded as one of the most mythical and sought-after collaborations in Nike‘s…

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Gazelles main
Sneakers

adidas Gazelle Indoor Sports Halloween Colors

The adidas Gazelle Indoor has long been revered as a classic staple in both fashion and sportswear, particularly during the warmer months when its slim, low-top design pairs effortlessly with summer attire. However, as temperatures begin to drop and the leaves start to change, adidas Gazelle Indoor Sports Halloween proves that it’s not just a…

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