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The What's Hot in UAE guide

Sneakers

Release dates, reviews, and the UAE sneaker scene in one place. About this section

Release dates, reviews, and the UAE sneaker scene in one place. From hyped drops and Air Jordan restocks to limited collabs and the region's growing collector community, What's Hot in UAE covers the trainers worth knowing about. Whether you're chasing a cop or just staying across what's dropping, this is the section for it — written for people who actually care about what's on their feet.

127 stories in this category
Pair of white and gray athletic sneakers with a black logo on the tongue and a speckled gray midsole, set against a light gray background.
Sneakers

Air Jordan 4 ‘White Cement’ Returns

Sneakerheads and basketball fans alike have reason to celebrate as the legendary Air Jordan 4 ‘White Cement’ prepares for a triumphant return in 2025. This iconic sneaker, first released in 1989, has remained one of the most beloved models in the Air Jordan lineup. Its upcoming re-release is sure to generate excitement across the sneaker…

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A person walking in an urban setting, wearing a white T-shirt, green pants, and white sneakers.
Sneakers

Jay-Z Steps Out with Nike Air Force 1 Sneakers

When longtime Puma brand ambassador Jay-Z first stepped out in a pair of Off-White Nike Air Force 1 Lows in 2023, it set the sneaker world abuzz with speculation. Jay-Z, who has been Puma’s creative director of basketball since 2018, and his stylist, June Ambrose, who became the creative director of women’s basketball in 2020,…

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A black suede sneaker with a white swoosh logo and a gum-colored sole, set against a mustard yellow background.
Sneakers

Nike Air Force 1 Low ‘Black/Gum’

The Nike Air Force 1 is an iconic sneaker that has evolved with changing trends while maintaining its classic appeal. Designed by Bruce Kilgore, the Air Force 1 has seen countless iterations, but simple, timeless versions remain some of Nike‘s best sellers. This Fall/Holiday 2024, Nike introduces a new Air Force 1 Low that blends…

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Pair of light gray sneakers with white accents and cream-colored soles, featuring a mix of mesh and suede materials.
Sneakers

Air Jordan 4 RM in Monochromatic Grey

The Air Jordan 4 RM in Monochromatic Grey will make waves in the sneaker community this Fall/Winter season. Related: check our Best Sneaker Stores in Dubai (8 Verified Shops) for where to buy authentic releases and avoid fakes. Jordan Brand is banking on this modified ’89 classic. They hope to capture the hearts of sneaker…

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A grid of nine different styles of sneakers and sandals, featuring various designs and color combinations such as black, beige, blue, orange, red, and brown. The footwear includes low-top and high-top sneakers, along with distinctive slide and foam designs.
Sneakers

Yeezy Day Restocks

Yeezy enthusiasts, rejoice! Adidas continues its mission to completely liquidate remaining Yeezy stock with yet another Yeezy Day Restocks. This event includes some of the most sought-after Yeezy models, making it a significant occasion for sneakerheads. More Yeezy Day restocks are anticipated soon, so stay tuned. Related: check our Best Sneaker Stores in Dubai (8…

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A pair of Crocs styled in a red, blue, and yellow design with a small figurine decoration attached to one shoe, displayed against a branded backdrop.
Sneakers

Crocs x Gundam: 45 Years of Sci-Fi Excellence

In celebration of their 45th anniversary, the iconic Japanese sci-fi franchise Gundam has teamed up with Crocs. They have launched an exciting new Crocs Gundam Collab: the Gundam x Crocs All-Terrain Clog. Building on Crocs’ history of unique partnerships, this collaboration pays homage to the legendary RX-78-2 Gundam, famously piloted by Amuro Ray. Related: check…

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Left: A side view of a dark iridescent sneaker with a crocodile-like texture and black laces. Right: The same sneakers in a custom box featuring artwork with a dark theme.
Sneakers

Tekken 8 x Nike Air Foamposite One

In the fast-changing world of sneaker culture, collaborations are a currency of hype. Yet, few saw this one coming: Nike has teamed up with Tekken, the legendary fighting game franchise, to reimagine one of its most iconic silhouettes. The result is the Tekken 8 x Nike Air Foamposite One, a sneaker inspired by one of…

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A pair of black sneakers with textured uppers and transparent rubber soles, featuring a prominent swoosh logo on the side.
Sneakers

The Nike SB PS8 ‘Black/Clear’

The Nike SB PS8, a new addition to the Nike Skateboarding line, has surfaced in a sleek ‘Black/Clear’ colourway. This latest release combines stylish design elements with functional features, making it a standout choice for skateboarders and sneaker enthusiasts alike. Design and Aesthetics The Nike SB PS8 in ‘Black/Clear’ offers a clean and modern look.…

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A white and navy sneaker with a gold swoosh logo, featuring a visible air unit in the sole, displayed on a tan background.
Sneakers

Nike Air Max 90 ‘Olympic’

The Nike Air Max 90 ‘Olympic’ will make a significant splash in the sneaker world with its upcoming release on July 12th. This commemorative edition is part of Nike’s celebration of the Olympic spirit, blending classic design elements with modern aesthetics. Here’s a detailed look at what makes this release so special. Related: check our…

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A pair of white and gray athletic shoes with red logos, featuring mesh panels and speckled detailing.
Sneakers

Air Jordan 4 “White Cement” (2025): How the Retro Actually Landed

The Air Jordan 4 “White Cement” dropped on 24 May 2025, right on schedule as part of Jordan Brand’s 40th-anniversary rollout, and it landed in the UAE via Nike.ae and SNKRS at AED 999. It sold through fast — the men’s sizing was gone from Nike.ae within days, and by the time the dust settled…

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A pair of Nike sneakers displayed on white blocks. The shoes have a red, white, and green color scheme with a prominent black Nike swoosh, red and white patterned laces, and gum soles.
Sneakers

UAE Sneaker Market 2026: Scene, Collectors & Where It’s Headed

There is a glass display case inside Presentedby at The Dubai Mall that tells you everything you need to know about sneaker culture in the UAE. Behind it sits a pair of Nike Air Yeezy 2s, a collaboration that no longer exists in any official capacity, sitting in near-mint condition at a price that rivals…

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A group of young adults smiling and posing outdoors against a clear blue sky; the person in the foreground wears a peach-colored beanie and rests their chin on their hand.
Sneakers

Why Gen Z Is Turning Away From Sneakers (A UAE Perspective)

For two decades, sneakers ruled — the chunkier and more hyped, the better. But a quieter shift is underway, and Gen Z is leading it. Loafers, low-profile retros and understated “quiet luxury” footwear are edging out the dad-shoe silhouette, and you can see it playing out on the streets of Dubai and Abu Dhabi too.…

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