Author: Alina Ali

In an era where sneaker collaborations often feel like carbon-copy marketing rollouts, the UnheardOf x adidas Rivalry Lo “Grandma’s Couch 2” breaks the mould — not just with bold design choices, but with a deeply personal narrative that resonates far beyond the sneaker community. Set to release on 10 May 2025, this limited-edition drop celebrates Mother’s Day with a tribute to love, legacy, and the power of remembrance. Following the emotional success of the original “Grandma’s Couch” collection in 2023, UnheardOf founder Phil Lipschutz returns with a new green colourway of the Rivalry Lo, revealed via @sneakyleakpod, likely as a…

Dubai isn’t just a hotspot for luxury shopping and sky-high architecture — it’s a magnet for global celebrities. Celebrities spotted in Dubai range from Hollywood A-listers and chart-topping musicians to sports legends and fashion icons. Dubai 2025 has already seen an impressive list of stars living it up in the city. This article is your definitive look at the celebrities spotted in Dubai in 2025 so far — where they went, what they wore, and why Dubai remains the celebrity playground of the Middle East. 👀 January to May 2025: Who’s Been Seen Where? Cristiano Ronaldo Kylie Jenner Kevin Hart…

Curtis James Jackson III turned 50 years old on 6 July 2025, marking half a century of absolute mayhem. The question “how old is 50 Cent” carries delicious irony now that he’s actually reached that milestone age. Yet asking how old is 50 Cent feels almost silly when you consider his relentless energy and cultural dominance. Born in 1975, this Queens legend has spent five decades proving that survival breeds superstars. From dodging bullets in South Jamaica to building television empires, Curtis Jackson redefined what rapper longevity looks like. His 50th birthday wasn’t just another year—it was validation of unstoppable…

When Rolex speaks, the watch world listens. That’s always been the case. However, in 2025, amid the whirlwind of Watches & Wonders, the legendary Swiss watchmaker has made it abundantly clear: they’re not here to coast on reputation. They’re here to lead with the debut of The Land-Dweller. Among an already impressive line-up of new releases, including a turquoise-blue lacquered Daytona dial, the first ceramic dial on a white-gold GMT-Master II, pastel-hued Oyster Perpetuals, and a dressy 1908 model now fitted with a yellow gold bracelet, the Land-Dweller stands tall. It is Rolex’s boldest and most important new announcement. What…

Michael Jordan, an icon in the world of basketball, has not only left an indelible mark on the sport itself but has also redefined sneaker culture. With his Air Jordan line, he transformed basketball shoes into cultural symbols, making them a staple both on and off the court. The undeniable influence of Michael Jordan extends beyond sports; it encapsulates fashion, lifestyle, and even entrepreneurship. In this article, we explore the factors that solidify Jordan’s status as the king of sneakers, examining his significant impact on the industry and how he remains an enduring figure in sneaker culture today. The Rise…

Dubai is known for its glitz, glamour, and high-end lifestyle. However, that doesn’t mean you need a billionaire’s bank account to experience it. Whether it’s VIP clubbing, luxury brunches, or yacht parties, there are smart ways to enjoy Dubai’s elite experiences. You can do this without spending a fortune. This guide shows how to enjoy the Dubai high life for less. Here’s how to live like a Dubai millionaire—on a budget. Experience Dubai High Life for Less 1. How to Get Into Exclusive Pool Parties, Yacht Events & Rooftop Bars The UAE is home to some of the world’s most…

Tinker Hatfield isn’t just a sneaker designer — he’s one of the most influential creative minds in modern culture. As the architect behind Nike’s most iconic silhouettes, from the Air Max 1 to the Air Jordan 15, Hatfield’s work has reshaped not only sportswear, but also fashion, branding, and global sneaker culture. This is why Tinker Hatfield deserves a place in our “Really, Really Cool People We Think You Should Know” series. 👟 The Blueprint of a Legend Joining Nike in 1981 as a corporate architect, Tinker Hatfield transitioned into footwear design by 1985 — and the sneaker world would…

In the world of sneaker culture, few collaborations create as much noise as Travis Scott’s now-iconic work with Jordan Brand. Add long-time collaborator and DJ, Chase B, into the mix. You’ve got a release that’s already causing a frenzy online — and it hasn’t even dropped yet. This upcoming Travis Scott x Chase B collaboration is definitely something to watch out for. Set to hit shelves in the near future, the Travis Scott x Chase B x Jordan Jumpman collaboration represents yet another landmark moment in streetwear and sneaker design. With teasers, leaks, and early whispers suggesting something both bold…

In the pulsating heart of the UAE’s nightlife, a brand has emerged that encapsulates the essence of club culture: DRESSCØDE. Born from a desire to break away from mainstream fashion, DRESSCØDE offers bespoke apparel tailored for the dancefloor elite. With designs inspired by neon-lit nights and global party scenes, the brand has swiftly become a staple for those who live for the rhythm and energy of the night.​ The Genesis of DRESSCØDE Established in 2019 by a collective with over 30 years immersed in the nightlife scene, DRESSCØDE was conceived to fill a void in unique party attire. The founders…

New Balance continues to redefine streetwear and sneaker culture with its latest distressed-look offerings in the 1906U Series. The brand unveils the New Balance 1906U for Spring 2025. Known for fusing functionality and fashion, the brand doubles down on rugged aesthetics. It embraces bold, lived-in designs that perfectly blend style and utility. Here’s everything you need to know about the highly anticipated 1906U Series releases hitting shelves in Spring 2025. Introducing the Distressed Look Building on the recent popularity of the rugged-style 1906R, the 1906U series showcases a distinct distressed treatment. It features brown, dirt-like detailing intentionally applied to the…