Since its inception, Rolex has stood as a towering icon in the realm of Swiss watchmaking. A symbol of unrivalled craftsmanship and timeless design, the Rolex name is synonymous with prestige, wealth, and power. Among its prestige offerings, the Rolex Gold Day-Date, famously dubbed the “President’s Watch,” reigns supreme at the top of Rolex’s luxury food chain. While the brand’s most popular offerings like the Submariner, GMT-Master, Explorer, and Datejust have earned adoration from collectors and enthusiasts globally, one timepiece reigns supreme at the top of Rolex’s luxury food chain: the Rolex Day-Date, also famously dubbed the “President’s Watch.” Introduced…
Author: Alina Ali
Alina Ali
Alina Ali is a lifestyle and fashion writer based in Dubai, covering everything from rare sneaker drops and designer collabs to luxury lifestyle and UAE culture. With a background in high-end features and a sharp eye for what's next in the MENA region, she writes for an audience that lives at the intersection of streetwear and couture. Her work is indexed on Muckrack. Find her on Substack and Mastodon.
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Nike’s latest evolution of its flagship long-distance runner has arrived in a candy-coated colourway that’s as high-performance as it is high-fashion. The Nike AlphaFly 3 is already considered one of the brand’s most advanced running shoes ever created—and now, in its newest colour update for Summer/Fall 2025, it’s making a serious case for being the best running sneaker on the market right now. Certainly, it could be the best running shoe available to those who seek both style and function. With Nike’s revamped running line seeing fresh attention thanks to the Pegasus Premium and the Vomero 18, the AlphaFly 3…
There are very few photographs in internet history that have aged into genuine mythology. The Rock’s turtleneck photo is one of them. You know it immediately: a young Dwayne Johnson, built like a reinforced wall but dressed like a 1996 community college orientation day, standing in a black turtleneck tucked into high-waisted jeans, a chunky silver chain draped over the collar, a fanny pack riding his hip, a soft tissue folded carefully under his left elbow, and an expression that communicates absolute, unshakeable confidence in the entire situation. The internet discovered it. The internet lost its mind. And then, unlike…
Ask anyone who’s lived in or visited Dubai for a while, and you’ll hear a familiar line: “Time just flies here.” But why? Is there something in the sand-swept air, or is it more to do with our hyperactive schedules, mindsets, and environments? This isn’t just an abstract philosophical question—it’s rooted in neuroscience, psychology, lifestyle, and even culture. In this editorial deep dive, we explore why time seems to evaporate in Dubai faster than a bottle of water on Sheikh Zayed Road in July. The Dubai Effect: More Than Just a Feeling Dubai is a city of motion. Towers rise…
Luxury watch enthusiasts and collectors might soon find themselves digging deeper into their pockets as prominent brands such as Rolex, Omega, Cartier, and Breitling announce forthcoming price increases in response to recently imposed tariffs. With watchmakers responding to tariffs, the imposition of tariffs on Swiss imports into the United States has triggered a wave of adjustments within the luxury watch industry, affecting both pricing strategies and market dynamics significantly. For a complete overview of fashion, culture, icons and streetwear shaping the region, explore our full Lifestyle hub Background of the Tariffs The scenario began unfolding when former President Donald Trump…
NLE Choppa, born Bryson LaShun Potts on 1 November 2002, is 22 years old as of 2025. When considering NLE Choppa’s age, it’s remarkable how he has become a cultural force at such a young age. While the world knows him for platinum-certified singles and viral freestyles, Choppa has emerged as a cultural force whose impact extends far beyond music. From topping Billboard charts to launching a children’s book, he’s a symbol of Memphis pride and a new breed of artist reshaping the future of hip-hop. For a complete overview of fashion, culture, icons and streetwear shaping the region, explore…
In an era where sneaker collaborations often feel like carbon-copy marketing rollouts, the UnheardOf x adidas Rivalry Lo “Grandma’s Couch 2” breaks the mould — not just with bold design choices, but with a deeply personal narrative that resonates far beyond the sneaker community. Set to release on 10 May 2025, this limited-edition drop celebrates Mother’s Day with a tribute to love, legacy, and the power of remembrance. Following the emotional success of the original “Grandma’s Couch” collection in 2023, UnheardOf founder Phil Lipschutz returns with a new green colourway of the Rivalry Lo, revealed via @sneakyleakpod, likely as a…
Dubai isn’t just a hotspot for luxury shopping and sky-high architecture — it’s a magnet for global celebrities. Celebrities spotted in Dubai range from Hollywood A-listers and chart-topping musicians to sports legends and fashion icons. Dubai 2025 has already seen an impressive list of stars living it up in the city. This article is your definitive look at the celebrities spotted in Dubai in 2025 so far — where they went, what they wore, and why Dubai remains the celebrity playground of the Middle East. For a complete overview of fashion, culture, icons and streetwear shaping the region, explore our…
Curtis James Jackson III turned 50 years old on 6 July 2025, marking half a century of absolute mayhem. The question “how old is 50 Cent” carries delicious irony now that he’s actually reached that milestone age. Yet asking how old is 50 Cent feels almost silly when you consider his relentless energy and cultural dominance. Born in 1975, this Queens legend has spent five decades proving that survival breeds superstars. From dodging bullets in South Jamaica to building television empires, Curtis Jackson redefined what rapper longevity looks like. His 50th birthday wasn’t just another year—it was validation of unstoppable…
When Rolex speaks, the watch world listens. That’s always been the case. However, in 2025, amid the whirlwind of Watches & Wonders, the legendary Swiss watchmaker has made it abundantly clear: they’re not here to coast on reputation. They’re here to lead with the debut of The Land-Dweller. Among an already impressive line-up of new releases, including a turquoise-blue lacquered Daytona dial, the first ceramic dial on a white-gold GMT-Master II, pastel-hued Oyster Perpetuals, and a dressy 1908 model now fitted with a yellow gold bracelet, the Land-Dweller stands tall. It is Rolex’s boldest and most important new announcement. For…